03
Sep

How To Do the Work & Concentration Tactics

In any job you have days where you really don’t feel like doing the work. In any job this is at best annoying and at worst self-sabotaging but in freelance it can be particularly hindering. Mainly because your next pay check usually comes when you’ve finished a task. Also because when you’re freelance there’s an

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23
Aug

Creating Your Dream Job When You’re Freelance

If you’re freelance (or thinking about being freelance) it’s often fun to play the what will I/won’t I miss from being employed. As much as the benefits (far) outweigh the disadvantages there will of course be a few things you wish you could retain. A steady salary being one of them, holiday actually meaning holiday.

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21
Aug

Back to Work: Future plans, a wedding and realisations

Today’s my first day back after a glorious two weeks off so feeling re-energised I thought it only fitting to do a quick update on what’s been happening and what the next few months hold. Here’s what I’d like to tell you about… Marriage! Of course my first proper two weeks off in two years

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29
Jan

Weekly Work Diary #3 – On Social Media and ROI

This post goes out on Sunday evening this week which means I (just) scrapped the ‘weekly’ challenge for another week! Unfortunately I’m still in the transition period with a few projects right now where the light is at the end of the tunnel but the bit in between is filled with a hell of a

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17
Jan

Weekly Work Diary #2 – Productivity and Marketing Mentorship

Last week was a flurry of back-to-back meetings, strategy days and catch ups with clients, all peppered with a very inconvenient cough and cold. I have some weeks where I have to go to Costa to gain real human interaction and others where I barely have chance to open my laptop, because I’m out and

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09
Jan

Weekly Work Diary #1 – On Creating Business Systems

Last week was my first back after Christmas and as I mentioned in this post, I knew I wanted to spend a bit of time getting reacquainted with strategies for the year and what were going to be the key areas of focus for my clients. Side note – to get my fingers writing more frequently

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18
Sep

How I Knew I Was Ready To Go Freelance

The question I get asked most about going freelance is not how did you do it but how did you know you were ready to do it? My answer is perhaps not the traditional one. I did not save up a year’s salary. I did not build up clients on the side while working my

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18
May

What’s in a (marketing) name?

I was on LinkedIn recently and a local recruitment agency who’d I’d once tried to get a job through popped up. They were looking for a “Brand Marketing Manager” with a “passion for sports”. Now don’t worry, this definitely isn’t me. Up until six months ago I was told by a medical professional that my body

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